AutoLooks Podcast

Canada-China Trade Deal

      Can Canada secure its economic future by forging unexpected alliances? Discover why it's crucial for Canada to rethink its trade relationships in the wake of U.S. protectionist measures. By considering a partnership China, Canada can potentially revitalize its auto industry, historically linked with the United States through policies like the Auto Pact. We explore the shifting dynamics as major automakers such as Ford, GM, and Stellantis adjust their manufacturing strategies, highlighting the urgent need for Canada to diversify its trade partners and protect its economic interests.  Join us on this insightful journey as we explore what a strategic Canada-China partnership could mean for the global automotive landscape and envision the potential for a unique Canadian automotive brand.
 
Everett J.
#autolooks

Lack of Image

     Can a heritage brand redefine itself without losing its soul?  Join us as we explore the complex world of automotive branding and identity in our latest episode.  Discover the historical pitfalls that led to the downfall of renowned brands like BMC, Triumph and American Motors, with their identity crises and missed opportunities for consolidation and reinvention. Tune in for a comprehensive overview of automotive branding and the lessons learned from both successful and faltering companies.
 
Everett J.
#autolooks

Long Running Nameplates

What if the secret to automotive success is hidden in the past? Join us on a nostalgic journey through automotive history, where we uncover the timeless allure of long-running nameplates. From the iconic Suburban and Corolla to the beloved 911 and Mustang, we explore how these models have captivated generation.  So, hold tight as we steer into the significance of long-standing nameplates and their impact on brand perception.
 
Everett J.
#autolooks

Saving Nissan

      Can Nissan recover from its fall from grace and quality left from its failed marriage to Renault?  Join us as we explore how Nissan wound up falling so far out of favour with consumers and the automotive world as a whole.  Follow us as we journey through Nissan’s failed alliance, to the mismanagement from its previous CEO.  We take a look at how this company fell so far and how they can still turn it all around.  This change may require some drastic changes, but if Nissan is up to the task, they can carve out a new road for their future.
 
Everett J.
#autolook

Automotive Escape

        Discover how automobiles have been more than just a mode of transportation but at gateway to freedom and personal exploration. This episode transports you through time, from the age of horse-drawn carriages to the dawn of motorized vehicles, as we explore how cars have always been a symbol of freedom. We journey through the evolution of the automobile as a means of escape, a refuge from the mundane, and a catalyst for spontaneous adventures. With stories from my past and reflections on how cars continue to offer mental relaxation, even as autonomous technology becomes increasingly prevalent, this episode is a loving tribute to the timeless allure of the open road.

AutoLooks Podcast

    Happy International Podcast Day! as we open up about our past to let you know how we came to be.  AutoLooks does have history and this weeks podcast is all about our inception.  If you wanted to know how the podcast or even the site came to be, then sit back and click play.

Automotive Battles

What if the automotive industry is a never-ending battlefield driven by rivalry and ambition? Join us, as I uncover the epic tales of innovation that have shaped the world of cars. From Mercedes' pioneering victory with the combustion engine to Henry Ford's grand vision that brought automobiles to the masses, this episode reveals the intense battles that have defined the industry.
 
Everett J.
#autolooks

Toyota Century

Can a vehicle embody the pinnacle of understated luxury while remaining virtually unknown outside its home country? Discover the Toyota Century, a masterpiece of engineering and tradition, which has been the hidden gem in Toyota's crown since 1967. This episode unravels the rich history and cultural significance of the Century, a vehicle that stands above even Lexus in Toyota's hierarchy and serves as the choice of Japan's elite. With its commitment to quality and craftsmanship, could the Century redefine what luxury means in different markets? Join us as we untangle the intricate threads of tradition, innovation, and cultural perception that make the Toyota Century a fascinating subject for any luxury vehicle enthusiast.

Family Friendly Sports Cars

      Can a sports car really be family-friendly? Explore how automotive designers have been tackling this paradox since the 1950s, blending the thrill of sports car performance with the practicality needed for family life. Join us as we navigate the engaging ride through the ever-evolving world of family-friendly sports cars, where style meets practicality without compromise.

Old Cars

     What if the vehicles you see as relics are actually the backbone of a thriving automotive industry? Discover how the enduring legacy of older vehicles and how they shape the intricacies and evolution of the automotive industry.  Navigating the future of the old car industry brings its own set of challenges, especially with the rise of electric vehicles and the changing tides brought on by the pandemic. Uncover how these shifts impact the availability of affordable vehicles and the habits of consumers, who now lean more towards public transit and ridesharing. Despite these shifts, the need to maintain the old car market remains vital for those relying on affordable vehicles and the small repair shops and manufacturers that support them.
 
Everett J.
#autolooks